Dive into the Audigent and Experian Partnership

This week audigent introduced an integration with Experian, the world’s main world data companies firm, making Experian identification and audiences accessible instantly inside Audigent’s SmartPMPTM personal marketplaces.

The combination allows advertisers to activate utilizing the world’s largest supply of identified, privacy-compliant buyer data. Advertisers can now deploy Experian’s viewers ecosystem throughout addressable and programmatic…